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Goldleaf Data Announces Partnership With Grey Atlanta

Suwanee, Georgia – April, 29 2010
Goldleaf Data Announces Strategic Marketing Initiative
Company Partners with National Integrated Marketing Firm

ATLANTA – April 29, 2010 – Goldleaf Data, a developer of customized new mover data that helps clients
address, solve and optimize their most complex direct marketing challenges today announced it has
selected Grey Atlanta as it’s advertising agency-of-record.


The new marketing investment is geared toward enhancing the national brand awareness of the
company and its services. Grey Atlanta will lead strategic planning, creative execution, digital as well asinternal product marketing and communications, including overseeing the redesign of the company’s
website.


“Companies today are faced with ever-growing competition, and everyone is vying for consumer
attention,” said Jason Butler, President of Goldleaf Data. “We’re tapping into Grey’s national and global
experience to help us standout in a highly crowded marketplace and drive increased selection of
Goldleaf Data as a data company sourcing consumer information directly from telecommunications
providers. We excel at providing our clients new ways to reach their audience effectively with reduced
cost and look forward to telling our story in a new and exciting way.”


Grey Atlanta is currently agency of record serving Atlanta-based companies TOTO USA and Georgia-
Pacific . This strategic marketing addition will serve to further strengthen Goldleaf Data’s positioning in the data origination space.


B.A. Albert, President and Chief Creative Officer of Grey Atlanta, said, “We are thrilled to be working
with Goldleaf Data, a well-respected brand in the industry and to partner with them on their exciting
plans for the future. Together we will take Goldleaf Data to the next level.”


About Goldleaf Data
Goldleaf Data is an industry leader in providing the highest quality data to the Direct Marketing industry,
small and big businesses and corporate marketing groups focusing on consumer new movers and new
business.


Goldleaf Data is headquartered in Suwanee, Georgia and more information is available at
www.goldleafdata.com


About Grey Atlanta
Grey Atlanta is part of Grey, the advertising network of Grey Group. Grey Group ranks among the
largest global communications companies. Its parent company is WPP (NASDAQ: WPPGY). Grey Group’s
total offering includes G2, activation marketing; healthcare communications; media planning and buying
and public relations.

Grey’s blue-chip client roster includes many of the world’s best known companies:
Procter & Gamble, GlaxoSmithKline, Diageo, Darden Restaurants, Wyeth, Canon, 3M, Eli Lilly and
E*Trade
(www.grey.com)


Press Contact
Mark Dunn
mark.dunn@goldleafdata.com
678-678-1037